Since landing on mau5trap with their enigmatic debut “TWIN FLAMES” featuring Lana Scolaro, mysterious producer SVNF8 has swept the dance floor with intoxicating techno soundscapes. Never failing to hypnotize with an infusion of industrial elements and raw groovable excellence, SVNF8 stuns yet again with their return to the renowned deadmau5 imprint, “Never Ever.” SVNF8’s “Never Ever” is available worldwide via mau5trap.
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Emanating cloak-and-dagger prowess with steep basslines and a flurry of hauntingly infectious synths, “Never Ever” opens with an alluring frenzy of pulsating basses peppered with mystical vocals. Swiftly melting into a brief wash of uplifting chord progressions, the tune is revived with magnetic intensity as driving basslines and layered reverberations whirr. Brimming with an exotic display of captivating thematicism, “Never Ever” joins SVNF8’s roster of rousing techno releases.
“The year 2020 brought immense trials and tribulations for people all over the world; however, it also gave all of us a profound appreciation for the things that truly matter. As a result, when I was creating ‘Never Ever,’ I wanted to connect with listeners on a deeper level and balance my aggressive and progressive sound with a vocal that uplifts the listener; because no matter what we all go through, there is still beauty among the darkness.” – SVNF8
Following the mau5trap release of their sultry EP Fall Free, SVNF8 continues to electrify and inspire the dance space with “Never Ever.” Out on August 13, SVNF8’s invigorating new single is further evidence of the obscure artist’s impeccable sound design and cryptic swagger.
SVNF8 derives from the seven deadly sins. An underground producer/DJ persona, SVNF8 is a master of all things techno. Bringing a unique sound to the masses merging the underground with the mainstream, his melodic and rhythmic compositions give a new yet familiar feel to the genre that started the festival/nightclub culture.
SVNF8’s “Never Ever” features dynamic album artwork from creative director Jasmine Viana.
Speaking on the inspiration behind the artwork, Jasmine says the following: “‘Never Ever’ made me think of someone who wants to try and love again, but still has so much darkness and pain inside. With this in mind, I created a female figure who is half armored in silver, and half exposed showing her ribs and vertebrate with black thorns and ink blots surrounding her. There are 3 rings of ‘hope and light’ leading up to a metal heart, which appears to be ascending out of the figure itself.”
Over a decade since its formation, mau5trap — the independent record label founded by groundbreaking electronic music producer deadmau5 — has become a bastion for trailblazing and genre-defying artists.
Casting a palpable influence over the genre, Mixmag readers voted mau5trap among the “Top 50 Labels of the Decade”, placing it in the Top 10; since then, the imprint has been supported by dance music magnates Billboard, DJ Mag, Forbes, Insomniac, and The EDM Network.
More recently, mau5trap has maneuvered toward live events boasting curated stage takeovers at the world’s biggest electronic dance music events like Ultra Music Festival, Creamfields, EDC, and beyond.
The multi-genre platform has extensively served as an authoritative platform for dance music heavyweights such as Skrillex, Feed Me, Zedd, Noisia, Dillon Francis, Chris Lake, and Madeon; a combination of dark, forceful techno and complex, electro sounds, the label acts as a hotbed for rising talent such as REZZ, Getter, i_o, ATTLAS, No Mana, Matt Lange, and others alike. Welcome to the horde.
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